Ampersand

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Ampersand With 'Ampersand', we explored the possibilities of creating our own merch and how this could enhance the brand image. This free and creative project gave our team an extra boost of energy and resulted in these amazing photos. Fancy a Barbarian sweatshirt in your own wardrobe? Shop our merch here!
Barb Merch Case 2
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Typography and cool merchandise, two things we at De Barbaren really love. We decided to combine them and developed "Ampersand": sweaters with prints that are tailor-made for us and our network.

An ampersand, typography enthusiasts love it. A trademark of typographers and the cherry on top of any typeface. For us, this symbol represents not just the word 'and', but also collaboration, connection, diversity & variation.

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Barb Merch Case 1

To showcase this project, we organized three photoshoots just the way we like them: on the line between fashion and lifestyle, spontaneous and accessible. We selected models who approach life with enthusiasm and, like us, embrace positivity.

Barb Merch Case BTS

To share the full story on our socials, we also captured everything behind the scenes — because what better way to show our process than with some behind-the-scenes shots? This gives a glimpse into how we work and how we bring the collection to life: in a relaxed yet focused atmosphere.

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Barb Merch Case compilatie
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Would you like to take your brand to the next level with merchandise?

GIVE US A CALL